Fashion hosiery from Levante — Logo

History and Profile of the Levante Group

HISTORY

In nearly fifty years of intense activity, the company has made Sun (the parent company of Levante) a continual evolution: from a small family business specializing in the manufacture of stockings and tights for women, to evolve into a major company.

Today Sun is a leader in various segments of the markets in which it operates, with a production capacity of about 300,000 pieces per day, which distributes in all continents, presides over the main distribution channels and diversified product offerings in order to combine the best of the changing market requirements with its know-how and traditions. All this in a "marketing-oriented consumer." The product is made in efficient and environmentally friendly production units, located in Castel Goffredo, in the province of Mantua (MN), in Northern Italy and covering a floor area of about 100,000 square meters.

MISSION

"To produce and distribute, with the help of latest technology combined with the attention and craftsmanship, stockings and tights, underwear, beachwear, accessories, etc. for all women... Especially for the most demanding customer."

STRENGTHS

The considerable production know-how acquired through about fifty years at the highest levels of the sector and geographical location in the heart of the "district of Castel Goffredo," the main center for women's footwear in Europe and whose importance is recognized in the field around the world.

The distinctive positioning of the brands: well-placed in all major market segments and channels.

The right size: a balance between a productive structure "lean / flexible" and necessary "critical mass" that allows you to compete in the difficult arena of the current market.

Internationality: the presence in some fifty countries in all continents. The potential for growth still very high in some markets with significant opportunities. The communication strategy: the focus is on brands that have it on products, together with the synergistic use of various media, have produced excellent results in terms of reputation and image, allowing you to achieve the communication objectives pursued.

The creative capacity and research and development in the product: allows us to offer new articles in tune with market and fashion trends.